Monday, December 30, 2019

Collaboration between agencies working together with children and their families will never work. - Free Essay Example

Sample details Pages: 13 Words: 3921 Downloads: 7 Date added: 2017/06/26 Category Politics Essay Type Analytical essay Did you like this example? Collaboration between agencies working together with children and their families will never work. Discuss. Multi-agency working is not a new development for years its importance has been recognised for professionals from inter-agencies to collaborate, even as early as the mid nineteenth centaury health and social workers, worked in partnership to help reduce poverty in England. (Cheminais 2009; 1) Many changes have occurred over the years, which have stressed the importance of collaboration between agencies working together who are closely involved in the services working with children and families. Don’t waste time! Our writers will create an original "Collaboration between agencies working together with children and their families will never work." essay for you Create order (Waller 2009; 152) However, in spite of the beneficial outcome collaborative working has achieved for patients, clients and for the professionals themselves. (Leathard et al 2003; 131) Many children are still lsquo;being failed by the absence of collaboration between agencies to meet their needs; and this was epitomised by the circumstances surrounding the death of Victoria Climbieacute;. Wilson et al (2008; 519) This essay will discuss the collaboration between agencies looking at legislation and policies that the government has put into place to drive multi-agency working, the essay will also cover the benefits of Multi-agency working as well as the challenges and barriers between professionals working in health, social services and education. Furthermore, the essay will focus on private, independent and voluntary sectors discussing multi-agency working between them. Throughout the essay a placement of a medical centre (see Appendix) will be referred to where a Health Visitor (h ere after HV) will be discussed as to whether collaboration in childrens services is beneficial to children and families or if as literature suggests is failing. Throughout this essay a variety of terminology will be used, according to Lumsden in Waller (2009; 156) lsquo;In practice, the terms partnership, collaboration, interagency work and working together are often used interchangeably and different professionals can have different interpretations of what they mean. In this essay the following definitions will be used all to refer to agencies and professionals working together with families and children, these are defined below: lsquo;Collaborationlsquo; Interdisciplinary process of problem solving, shared responsibility for decision making and the ability to carry out a plan of care while working towards a common goal. (Mckay et al. 2008; 110) lsquo;Multi-agency working More than one agency working with a young person, with a family on a project (but not necessarily j ointly). It may be concurrent sometimes as a result of joint planning or it may be sequential. (Lloyd et al. 2001) lsquo;Partnership Working lsquo;A collaborative professional working relationship with other in both the professional and para-professional world of all agencies who work jointly to deliver services to local children and families. (Gasper 2010; 24) lsquo;Interagency working lsquo;This involves two or more agencies working together in a formal and planned way, but each agency will maintain its own identity as it works alongside other agencies. (Fitzgerald 2007) When referring to the above terms the agencies that will be addressed within the subject of collaboration will be social care, health care, and education. The above services are a fundamental role for both children and families, who may need the help of these agencies, helping families and children to have a positive outlook. For many years the government have released legislation and policies to hig hlight the importance of agencies collaboratively working together, to help children and families, especially safeguarding children. More recent legislation has imposed agencies such as health, social care and education working jointly together. As frost proposes lsquo;the concept of joint working in safeguarding children and family support services is central to the governments approach, which acknowledges the inter-relatedness of family needs in the fields of health, social services, law enforcement, child welfare, housing and education, and aims to make the delivery of services more efficient and effective. Frost et al. (2007; 185) However as much of the literature suggests there are many restrictions between agencies working together. The Implementation of the Children Act 1989 highlighted the importance of collaboration between agencies, lsquo;the act clearly confirmed that multi-agency approaches were seen as the most effective way of protecting children from abuse. Fitzger ald (2008; 35) The Act (1989) defines in section 47 how agencies from lsquo;any local authority; any local education authority; any local housing authority; any health authority; and any person authorised by the Secretary of State for the purposes of this section has the right to join together and protect the child from harm by providing and sharing information. Childrens Act 1989 HM Government (Section 47; 11) Cheminais (2009) concurs with Fitzgerald (2008) stating lsquo;The Children Act 1989 established the statutory requirement for inter-agency collaboration and joint working in relation to children and young people, requiring professionals to lsquo;work better together. Cheminais (2009;1) The government have produced many legislative documents on collaboration between agencies lsquo;working together. The Working Together to Safeguard Children document (DfES 2006) was first published in 1999, but a more recent adaptation was produced in 2006, which shows how agencies and pract itioners should be working together to promote and safeguard the wellbeing of children. The more recent version of the paper reflects the new developments which have happened through policies, legislation and practice. (Wilson 2006; 4) The paper was formed for anyone who works with children and families, it expresses how agencies and professionals should be working together to meet the legal requests of both the Childrens Acts 1989 and 2004. (Barker 2007; 4) lsquo;Working Together to Safeguard Children describes comprehensively how agencies should work together and gives guidance on investigations and conduct of case conferences. Brammer (2006; 249) The guidance in the document sets out a national policy to help safeguard children which are based on the green paper lsquo;Every Child Matters outcomes. lsquo;Be Healthy; Stay Safe; Enjoy and Achieve; Make a Positive Contribution and Achieve Economic Well-being Every Child Matters (2003:1) lsquo;In achieving these outcomes working toget her stresses the importance of an integrated multi-professional approach by all organisations and agencies to the assessment, planning, intervention and review processes for all vulnerable children. Barker (2007;5) The Working Together to Safeguard Children (2006) document underpins many important government legislations from the Childrens Act 1989, Childrens Act 2004 and the Green Paper Every Child Matters (DfES 2004) In 2003, the Laming Report was made public and brought 108 recommendations for changes to childrens services at a national and local level, and within and between the different agencies and professionals. The Laming report led to the Green paper lsquo;Every Child Matters which set out five main outcomes for children to achieve there wellbeing, the legislation was aimed at children from birth to nineteen years. It was the tragic death of Victoria Climbe in 2000 which was one of the main contributions to the Green Paper Every Child Matters (DfES 2003) lsquo;The legac y of Victoria Climbie is that her death provided both the government and professionals with the permission to refocus on the importance of working together, thus integrated services are at the heart of the government initiative Every Child Matters, and the Children Act 2004 provides the legal framework to facilitate the programme of change, Lumsden et al. in Waller (2009; 153)Victorias death was a result of horrifying abuse which was caused by her great aunt and her boyfriend. However Victoria was seen by many agencies lsquo;during her time in the UK Victoria was seen for health and welfare reasons, by a wide range of representatives from different social services departments, health services and hospitals as well as the police, but all failed to intervene appropriately to protect her. Barker (2009; 9) Every Child Matters tried to build on existing plans put together by the government to strengthen preventative services, social exclusion and tackle poverty for children and families by focusing on four key themes; lsquo;Supporting parents and carers; Early Intervention and effective protection; Accountability and integration of services; and Workforce reforms. (Baldock et al (2007; p70) In 2004 Every Child Matters lsquo;Change for children was launched alongside the Childrens Act 2004, lsquo;providing the legislative spine for the wider strategy improving childrens lives. Tunstill (2007; 26) lsquo;The United Kingdom have witnessed 30 years of fatal child abuse inquiries or serious case reviews. Reader et al. (2004; 96) lsquo;During that time there have been about 40 public inquiries overall and between 50 and 90 local case reviews under part 8 of the lsquo;working together guidance each year. Reader et al (2004; 96; Department of Health 1999) These terrible consequences of past inquires have influenced the services provided to children and families through changes to policies and in practice, however public inquiries have also seen similarities. It is over 3 0 years since the publication report was released looking into the inquiry of the death of seven year old Maria Colwell who tragically died from abuse of her step-father. This tragic death caused shock in society and there was lsquo;utter determination that such tragedies like this would never happen again Lonne (2008;18) However despite the governments backing of policies and produced reports there have still tragically been other victims. The inquiries of Victoria Climbe and Maria Colwell have identified a number of common themes; as Parton (2004; 82) describes lsquo;considerable confusion and a failure to communicate key information, so that as a consequence both children fell through the elaborate welfare net. lsquo;Nevertheless failures of agencies to co-ordinate their efforts continued to be seen as a significant contributing factor in the death of children through abuse. Maynard (2004; 182) When yet another tragedy occurred in 2007 the death of lsquo;Baby Peter or lsquo;Ba by P, who suffered abuse from his mothers boyfriend a very similar case review to Victoria Climbe. lsquo;Canning et al (2010; 70) states lsquo;both childrens names will be a constant reminder to professionals of the shortfalls and failings that can occur in relation to the protection of the welfare of children. Therefore working collaboratively continues to be a child protection theme, both in terms of government guidance and in primary legislation. Maynard (2004; 182) As we have seen the consequences which can occur when mistakes are made in multi-agency collaboration, are often disastrous. Therefore preventative methods needed to be put into place, as part of the lsquo;governments strategy for more integrated childrens services in 2003 the development of the lsquo;Common Assessment Framework (CAF) and lead professional (LP) was established. Brandon et al (2006; 397) The CAF aims to lsquo;deliver frontline services that are integrated and are focused around the needs of children and young people. (ECM 2009) The Framework lsquo;helps practitioners from a variety of agencies (health, education, social services, youth offending ect) to access childrens services earlier and more effectively, develop a common understanding of those needs and agree a process for working together to meet them. Hall et al (2009; 81) Through developing the use of CAF different agencies can use the same assessment for families and children without overlapping or having multiple assessments for the child. An important role in CAF is the Lead Professional which is an lsquo;important part of the strategy, the Lead Professional is a single point of contact for children, young people and their families. Hall et al. (2009; 82) The Common Assessment Framework aims to: lsquo;Reduce the number of assessments for children with additional needs to reduce stress on the chid and family Ensure that services delivered by multi-agencies to the same child/ family are appropriately coordinate to reduce overlap and gaps in service provision To ensure professionals are aware other agencies are involved to share information about any concerns about a child. (Baldock 2009; 84) However there are also limitations to using the lsquo;Common Assessment Framework, as it is a new form of assessment it will mean more of a workload for professionals and Lead professionals therefore it may hinder collaboration and children may slip through the net as professionals may be too busy filling in paper work, to visit the family and child. (Fitzgerald 2007; 63) Other limitations include agencies not working together, as Brandon (2006; 405) states lsquo;some areas identified problems in getting particular agencies and sectors to sign up for these multi-agency processes. Another restriction is implementing it into the workforce, and getting all agencies involved in using CAF as soon as possible. Every Child Matters (2009; Online) states lsquo;AllLocal Authorityareaswere expected to implement the CAF, along with the lead professional role and information sharing, between April 2006 and March 2008. However when in placement setting in 2009 with a local Health Visitor they were still in the process of putting CAF into practice, (see Appendix) therefore we cannot yet prove that it is going to be successful, to help agencies work jointly together. However as a result of the CAF not being implemented throughout agencies there were gaps, and children still slipped through the net as a result, Gasper (2010; 126) states, lsquo;All agencies responded in unison following Lord Lamings report into the death of Victoria Climbe and there was a surge in the momentum to work more closely together across agencies and professions. The common assessment framework has been the outcome, but even that has not prevented continuing tragedies such as the case of lsquo;Baby P in 2007. To help meet the governments strategy of multi-agency collaboration, alongside the Every Child Matter agenda, the Common Core of Skills and Knowledge was introduced. (HM Government 2006) As part of the skills there are six areas of expertise that all practitioners includi ng volunteers across disciplinary background will be expected to put in to practice when working with children and families: lsquo;Effective communication and engagement Child and young person development Safeguarding and promoting the welfare of the child Supporting transitions Multi-agency working Sharing information Fitzgerald (2007; 125) lsquo;Inter-agency and multi-agency work is an essential feature of all training in safeguarding and promoting the welfare of children. Working together to safeguard children (DfES 2006; 94) As part of the Multi-agency strategy Local Safeguarding Childrens Boards (LSCBs) have been established to replace Area Child Protection Committees. lsquo;LSCBs were established through the children Act 2004 there main remit is to develop policies and procedures for lsquo;Safeguarding and promoting the welfare of children in the area of the authority. Fitzgerald (2007; 62) LSCBs lsquo;put in place legislative arrangements for implementing the proposals in the 2003 Green Paper lsquo;Every Child Matters placing working together on a statutory footing for both the statutory and voluntary agencies and the community. Robotham et al. (2005; 177) Through producing strategies like CAF and LSCBs the government are working towards closer integration between services, where al l agencies understand and work from the same documents then this should help agencies as they both share the same understanding. Agencies working collaboratively together from private, independent voluntary sectors shall now be discussed, in relation to multi-agency working. When out on placement an issue that occurred in one particular family was domestic violence, (see appendix) the HV collaborated with multiple agencies from different sectors to help keep the welfare of the mother and child safe. The Health Visitor helped the mother to get in contact with a voluntary agency WAVES (womens centre against domestic violent events), the mother was able to contact them through using the Childrens Centre which is a statutory sector and was also given advice about counselling which is private sector. This involved the use of multi-agency working which for this particular case was a successful collaboration between agencies involved. Through the HV being in contact with the children s centre, the voluntary and private run group, it assured that the needs of the children and family in this case were being met. Working Together to Safeguard Children (DfES 2006;94) document states; lsquo;Training and development for inter-agency and multi-agency wok should be targeted at the following practitioner groups from voluntary, statutory and independent agencies, for those who are in regular contact with children and young people. Multi agency working should include services provided by use of Private, independent and voluntary sectors (Maynard 2004; 189) for overall collaboration between different agencies, and the strategies in place to work together. The effectiveness of agencies working collaboratively together will now be discussed. There are many benefits for multi-agency collaborative working in social care, health care, and education settings. However lsquo;There appears to be limited positive evidence on outcomes from integrated working with much of the curren t work focusing on the process of integrated working and perception from professionals about the impact of such services. Brown et al (2006; 16) One positive aspect is it lsquo;leads to enhanced and improved outcomes for children and young people, through a range of joined-up services advice and support being readily available and easily accessible. Cheminais (2009; 26) When observing the collaboration of agencies within the placement setting, it was clear that there was good partnerships between the agencies, this especially was shown between the health visitor and the local Childrens centre (see appendix) as part of the drive for greater collaboration Sure Start Centres were also brought in to enhance multi-agency working by providing many professionals in the same centre, therefore all families have access. Another positive outcome to agencies collaboratively working together is improved cost efficiency, when all services work together they have to use less individual resources. (Johnson et al 2003) Another positive outcome to multi agency working is when services work together they share information therefore this makes it less stressful for families, but also helps agencies to not overlap, as Fitzgerald et al (2008; 28) States; lsquo;The main strands of childrens services -education, health and social services have in the past developed separately within differently established services. This separate development ultimately led to a fragmented pattern of services for children, with gaps and overlap in service provision and a work force divided by different professional cultures, different remits and goals and ultimately different views of children and childhood. Therefore when agencies to work together collaboratively great successes came become of this for both children and families, however there are also many barriers to different agencies working together. Although there is much legislation, policies and documents on how to have successful collabor ative agencies working together, there are also many barriers that can occur when these different agencies come together. One of many problems which has been highlighted in case reviews of working together is lack of communication and information sharing between agencies and professionals. Gasper (2010; 126) describes what can happen if agencies fail to communicate effectively; lsquo;More than one tragedy has been shown to be the direct result of failures of professionals to communicate and to take responsibility for seeing through concerns raised by one or more person or agency. As this has been the main issue in the Laming reports, the government produced an lsquo;Information sharing Index or lsquo;Contact point to help overcome this barrier for professionals. lsquo;The purpose of contact point is for professionals involved with a child and family to be aware of other agencies and professionals who are also working with them. Buldock (2009; 88) When in the placement setting the HV (see appendix) was in contact with many other agencies, about particular children and families. Even though contact point was only just being set up in the setting, through using contact point the HV is able to establish if the child has a CAF, agencies involved with the families, and contact details of the agencies this makes the process of information sharing much more simple and accessible to practitioners. This is aimed at aiding rapid and effective inter-professional co-operation and ensuring better information sharing than previously. Buldock (2009; 88) Another barrier in the challenges of multi-agency working is funding, lsquo;concerns in relation to sustainability, for example conflicts over funding within and between agencies; a general lack of funding for multi-agency training and development work and to cover accommodation and on-costs for services delivery. Cheminais (2009; 27) Sloper (2004; 578) discusses how funding can be a barrier to collaboration between agencie s, through having different and short-term budgets. lsquo;Financial uncertainties, short term funding and lack of joint and equitable budget between partners are barriers, it is often suggested that coordinated working will produce cost savings by cutting down duplication of assessment and provision and providing a more appropriate and timely service to meet needs. lsquo;Many studies stress that time is the essence in setting up projects and developing relationships and it is difficult to maximize collaborative advantage when funding is short term. Gannon-Leary (2006; 669) However, Hudson (2002) argues that when agencies work together through sharing funding it can help to have a positive effect on collaboration between agencies. lsquo;Formal sharing of financial resources appears to have a number of benefits, promoting collaboration and cutting down on duplication Hudson et al (2002) in Sloper (2004; 578) Another important barrier, which often occurs in agencies working together , is the cultural issues, roles, and responsibilities. lsquo;The management of different professional and multi-agency service cultures, for example, staff recruitment and retention, disparities in status, pay, conditions of service working hours and working conditions. Cheminais (2009; 27) This can all make it very difficult for professionals from different agencies to work together, although when out on placement this did not occur other professional may feel they are more important in status and power than other professionals from different agencies. Foley (2008; 109) states lsquo;On the one hand, they want to be seen as being professional in terms of their specialised knowledge about children and their skills, on the other hand, its obvious that elitism and professional language can act as a powerful barrier. When working together the language barrier and the use of jargon between different agencies can often cause conflict. Fitzgerald (2007; 55) states lsquo;terminology attitud es to information sharing and professional principle can cause tension between agencies and poor integration of service delivery. Sloper (2004; 578) states how overcoming the barrier to working together can be very difficult between professionals who may not work together, lsquo;Findings on the barriers to multi-agency collaboration indicate the difficulties to be overcome. There is now some evidence that shared learning and inter-agency/ inter-professional training especially as part of continuing professional education, is one way of promoting better multi-agency collaboration. Sloper (2004; 578) However if this barrier is over come then the services provided to children and families should be a positive experience; where agencies are using the same focus and goals to deliver services. lsquo;All childrens services are working towards achieving the five outcomes of Every Child Matters, therefore developing a common vision at operational level and strategic level is of utmost imp ortance. Canning et al. (2010; 70) This showing that in order for successful collaboration between agencies on of the key themes is training and updating knowledge. The government are recognising the importance for further training for the professionals, who will be working with the future children, and have designed the Early Years Professional Status; lsquo;the government wishes to have EYPs in all childrens centres by 2010. CWDC (2006). In Conclusion it has shown that there are many positives to collaborative working between agencies, and we have witnessed in first hand experience (see appendix) with the Riley Family. It has shown that agencies are able to collaborate with each other to provide services to help children and families, however it has also revealed the consequences which can happen if agencies are not prepared to work together to safeguard children, in cases such as lsquo;Baby P. Therefore with current legislation, and policies like Every Child Matters, Workin g Together to Safeguard Children, CAF, Contact Point, and Common Core Skills, agencies are guided into collaboratively working together and overcoming the barriers, to provide successful services to children and families.

Sunday, December 22, 2019

The Watergate Scandal An Ethical Breach - 2253 Words

Watergate Scandal and Ethics Watergate Scandal has been considered as one of the darkest chapters in American history. The event not only refers to unethical use of power by the public representatives but also levied great deal of attention on the mechanism of surveillance over the activities of public servants. Watergate scandal provides ethical directions not only to public servants but also provides ethical guidelines to the lawyers and media representatives as well. This incident reveals how ethical lines were crossed time and again by the politicians, legal attorneys and media for their own purposes. Ignoring the righteousness of the outcomes, events like these cause severe damage to the publics trust vested in these authorities which takes a long time to restore. Watergate scandal clearly defines new law graduates and junior lawyers what not to do. The subject is of such fundamental importance that John Dean, who was the White House Counsel in 1973 and was disbarred after pleading guilty of forfeiting confidentiality, has been involved in delivering lectures on Ethical values for lawyers and the course is made mandatory by the Illinois Supreme Court for the lawyers practicing in the same state. Ad per Dean, if these ethical obligations would have been known to the lawyers back then and if we would have complied with it, such event would not have occurred in the first place. The Watergate Scandal drew a great deal of attention towards the regulations applicable toShow MoreRelatedEssay on Ethics and Corruption in Governments Around the World1384 Words   |  6 PagesEthics are the means by which one can decide what actions are permissible and what actions are not. Government ethics constitutes the application of ethical rules and norms to the government. It covers issues of honesty and transparency in government, political corruption, police corruption, bribery, legislative ethics, regulatory ethics, conflict of interest, avoiding the appearance of impropriety, open government, and legal ethics. In India, bureaucracy is arranged in a way that people can moveRead MoreOn April 29, 1974 A Relatively Unknown Freshman Member1790 Words   |  8 Pagesillegal and unethical activity surrounding what is now known as â€Å"Watergate†. That woman was Barbara Jordan. After the Watergate scandal broke wide open, the American people had their faith in politicians shaken to the core and trust was at an all-time low. How, then, could the people trust politicians to right the wrong that had been done? What words could be said that would show the people that something good could come from this scandal? Enter Barbara Jordan. A skilled attorney, Jordan became the firstRead MoreEssay on Investigative Reporting is the Driving Force in Journalism2455 Words   |  10 Pageshe joined the paper, the scandal of the Profumo affair broke so he began to produce a weekly detailed account of what had happened, digging deeper into the background story. Shortly after that, the first truly investigat ive article written by Hall was an account of the life and misdeeds of Rachman, the corrupt slum landlord. In the course of his 20 years on the paper, he was associated with some of its most important investigative stories, including the Philby spy scandal, thalidomide, and the remarkableRead MoreEssay on World Phone Hacking Scandal2506 Words   |  11 PagesThis was when the public became aware of an ongoing investigation into a scandal that had started years before. Every corporation faces ethical decisions on a daily basis, including the news media. While a news outlet may not have to worry about consumer safety or environmental factors as much as a factory or another type of company, unethical practices do occur. The way in which information is obtained is highly regarded ethical practice in the journalism world. Hacking into cellphones and voicemailRead MoreInternational Management67196 Words   |  269 Pagesto face in the coming years. x DOH New and Enhanced Themes and Structure †¢ †¢ †¢ †¢ †¢ †¢ Thoroughly revised and updated chapters to reflect the most critical issues for international managers. Greater attention to and focus on a global and ethical perspective on international management. All new opening World of International Management features written by the authors on current international management challenges; these mini-cases were prepared expressly for this edition and are not available

Friday, December 13, 2019

Music Has Lost Its Meaning Free Essays

Back in the day a performance qualified as someone walking on stage and bearing their soul. It was about the music, and it was about the talent. Now an artist qualifies as someone who is so bizarre, so outgoing, so appealing they can sell anything. We will write a custom essay sample on Music Has Lost Its Meaning or any similar topic only for you Order Now Lately the music industry has been lacking in real talent. Many artists are truly talented, that goes without saying. But this talent tends to be hidden because of the glamour and popularity of their appearance. The reason why certain artistes are so widely popular despite their lack of talent is because they appeal to the masses. Lady Gaga is someone who has entered the world of pop culture and has taken it by storm. Behind all the crazy makeup and fashion choices, Gaga has raw talent. She can actually sing, and her songs are Gaga original. But people don’t see Gaga for her vocals; they see the overexposure. Justin Bieber has found a way to go from a small town boy to one of America’s heartthrobs. Bieber is so widely known and is selling out show after show because he appeals to the younger generation. It doesn’t matter whether he can sing or not. If the masses find him attractive, he will find a way to stay famous. It’s a popularity contest, and he is one of the winners. Now an artist is all about the hype. The music is lost behind all the glitz and glam. No one notices what an artist is trying to say when they’re distracted by fire and lights and the bizarre. It is entertaining, no doubt about that. It’s fun to see people suspended in midair doing flips, and it’s fun see people jump through flaming hoops. But where’s the music? Where are the lyrics? Where’s the heart? The definition of a musical artist has evolved and changed. Now it is not about the music, just the appearance. It is not about the talent, just the entertainment value. The music industry has lost most of its credibility and needs to find a way back to when it was about the feeling and the words, to when lyrics meant something and were not just random ideas strung together nonsensically. That was when music was the greatest it has ever been. First, you should orient yourself with a marketing term known as â€Å"positioning†. That will help to understand how products styles get pigeonholed or stuck into a way of being perceived by the general public. Fundamentally, rap is very lyric dense poetry in tight syncopation with a rhythm. Like spoken word that rhymes, with a percussion track. So, lyrics can be about ANY subject. However, due to rap’s typical lyric subject matter, based on the culture of those who started it, rap has position in society. Because of this position, it’s difficult to create lyrical themes for rap that deal with other cultures or genres. Commercialism does manage to do this, however, this is the point where we wonder if an artform has lost its meaning. In other words, when McDonalds, Ford, Mountain Dew and Coors Light commercials include hot guitar solos or hot hip hop grooves with lyrics merely selling a product, it’s hard to maintain a special place in your soul for the genre. It’s also hard for the artists themselves to feel good about their style, when they could be sounding just like another burger commercial. This is why things cycle out and new things have to come in. The advertising agencies never start artforms. They pick up what the people have their attention on and try to piggyback their junk food, clothing lines, cars, soft drinks– whatever onto anything that will give their stuff the same attention. Then they will sell more. Any â€Å"popular† form of communication art, is subject to exploitation. Then, you have to move onward, if you are depending upon communication arts to help you get meaning from life. So, obviously this isn’t simply about rap. Every genre is in the same boat. Artists have to out-create and stay ahead of the commercialism in order to stay sane and maintain meaning. The good news is that artists do keep creating. You just have to keep up with who the real ones are. Check out the real music magazines (not the lifestyle ; fashion ones). Find out who the artists are listening to and who they like. Skip the critics, because they often represent the commercial side. Serious rap artists have to stay ahead in order to survive and keep the meaning in rap. If they sell out, rap just becomes a product that people grow bored with. First, you should orient yourself with a marketing term known as â€Å"positioning†. That will help to understand how products ; styles get pigeonholed or stuck into a way of being perceived by the general public. Fundamentally, rap is very lyric dense poetry in tight syncopation with a rhythm. Like spoken word that rhymes, with a percussion track. So, lyrics can be about ANY subject. However, due to rap’s typical lyric subject matter, based on the culture of those who started it, rap has position in society. Because of this position, it’s difficult to create lyrical themes for rap that deal with other cultures or genres. Commercialism does manage to do this, however, this is the point where we wonder if an artform has lost its meaning. In other words, when McDonalds, Ford, Mountain Dew and Coors Light commercials include hot guitar solos or hot hip hop grooves with lyrics merely selling a product, it’s hard to maintain a special place in your soul for the genre. It’s also hard for the artists themselves to feel good about their style, when they could be sounding just like another burger commercial. This is why things cycle out and new things have to come in. The advertising agencies never start artforms. They pick up what the people have their attention on and try to piggyback their junk food, clothing lines, cars, soft drinks– whatever onto anything that will give their stuff the same attention. Then they will sell more. Any â€Å"popular† form of communication art, is subject to exploitation. Then, you have to move onward, if you are depending upon communication arts to help you get meaning from life. So, obviously this isn’t simply about rap. Every genre is in the same boat. Artists have to out-create and stay ahead of the commercialism in order to stay sane and maintain meaning. The good news is that artists do keep creating. You just have to keep up with who the real ones are. Check out the real music magazines (not the lifestyle ; fashion ones). Find out who the artists are listening to and who they like. Skip the critics, because they often represent the commercial side. Serious rap artists have to stay ahead in order to survive and keep the meaning in rap. If they sell out, rap just becomes a product that people grow bored with. How to cite Music Has Lost Its Meaning, Papers

Thursday, December 5, 2019

Document Design and Production for KMP Pty-myassignmenthelp.com

Question: Discuss about theDocument Design and Production for KMP Pty. Answer: Company Background In an organization useful information are maintained in the database of the company and is maintained and updated timely. The process involves inputting the financial data, account of customers and personal information and medical records or purchase orders into the computer system of the company. In many cases, the information entry involves administrative duties like typing memos, forwarding circulars and delivering mails. KMP Pty is a textile manufacturer that employs 500 employees. Documents of each of the departments are processed separately. Information Entry As soon as any information enters the organization it is being processed. Previously the data entry and management was done manually. The company now uses computer system for maintaining important data. That information that is not to be circulated to the employees are generally stored in the data base of the company with the help database management system software. Important documents of the organization include memos, business letters, reports, budgets, employee handouts, notices, circulars and others. Storage The crucial information of the organization is stored in the computer systems. Database management system is the software that company uses for storage of the data. Important dat if not protected properly might be lost (Turner et al., 2016). Data therefore needs to be stored. Previously KMP Pty used to store important data in the files and folders. Output Some of the information will be stored while some will be drafted in form of documents for distribution among the employees. Soft copies of the information will be mailed to the employees while hard copies, the print outs of the document would be distributed to the employees. The company allocates 5 percent of its total budget for document design and production (Leijten et al., 2015). Quality of document design and production The business letters, notices, forms, reports and budgets would be made using templates. Formal language would be used for drafting the contents of the documents. Companys future capability In future, the company is planning to expand its business in two other cities as well. Expansion of the company might require more documentation. The amount of information will also increase. I future the company will have a separate department that will take care of document design and production. As the number of employees would increase, the requirement for circulating necessary documents will also increase. Information technology will also be advanced in future. New technologies might be used for data storage and processing. KMP will also require changing the technology it uses for data storage. Currently the company distributes documents like, memos and circulars with emails. Hard copies of notices and employee handouts are distributed among the employees. The company is planning to improve the quality of the documents by setting a standard for documentation. Previously no such standards where used and hence there were many errors in the document. The errors even caused confusio n for the customers (Campbell, 2013). Currently, KMP Pty uses a variety of documents that are in PDFs, PPT, Spreadsheets and Word document. It depends on the content of the document for using any of the formats. Usually pdf is used for employee handouts, the printouts of the employee handouts are distributed to the employees. Word document is used for business letters, circulars and notices. Excel documents are used for maintaining records, like sales records, customers records and employee records (Brumberger Lauer, 2015). Documentation standards For all the important documents, a standard would be used. Templates would be used in order to avoid errors in documentation. For employee handouts the paper used would be A4 size and the font size used is ideally 12 Times new Roman. Tasks for documentation would be: Two employees would be hired for document design and production. The tasks included in the process of document design and production would be Designing the documents as per the standard template Reviewing the designed the documents Correcting the errors if found Drafting the document Forwarding the document for approval of the Director/CEO Publishing the documents Finally taking out the hard copies of the documents if necessary for distributing to the audience (Blythe, Lauer Curran, 2014) For document production updated software would be used like, desktop publishing, various application software like spreadsheets, Microsoft word and Microsoft PowerPoint for making audio visual presentations. Right tools would be used for drafting the documents. Designed documents should be able to communicate the information for which it has been drafted. References Blythe, S., Lauer, C., Curran, P. G. (2014). Professional and technical communication in a web 2.0 world.Technical Communication Quarterly,23(4), 265-287. Brumberger, E., Lauer, C. (2015). The evolution of technical communication: An analysis of industry job postings.Technical Communication,62(4), 224-243. Campbell, K. S. (2013).Coherence, continuity, and cohesion: Theoretical foundations for document design. Routledge. Leijten, M., Van Waes, L., Schriver, K., Hayes, J. R. (2014). Writing in the workplace: Constructing documents using multiple digital sources.Journal of Writing Research,5(3), 285-337. Turner, J., Schomberg, J., Cole, K., Bergman, B. J., Kurtz, D., Peters, V., Bothmann, R. L. (2016). Inclusivity, gestalt principles, and plain language in document design.The Library with the Lead Pipe.

Thursday, November 28, 2019

Leinigen And Brain Essays - Leiningen Versus The Ants, Leiningen

Leinigen And Brain The human brain needs only to become fully aware of its powers to conquer even the elements. The human brain is powerful and controls all of a person's body. It easily compared to the central processing unit in a computer; all information is received, transferred, and sent back out. Without it nothing would work. Leiningen, a plantation farmer, was persistent and followed this motto to help him overcome many elements, or "acts of God." Leiningen had met and defeated these elements which had come against him unlike his fellow settlers who had little or no resistance. Something terrible was coming, about a hundred yards wide, a flood of ants. All people except Leiningen, who stood his ground as the ants quickly approached his plantation, feared them. He had built this plantation thinking that someday the ants may come. Leiningen thought to himself that he would be ready for them. He incorporated a horseshoe shaped ditch around his plantation. The forth side is a river that can be used quickly to fill the ditch. Toward the middle of the plantation lay another ditch that encircled the barn, house, stables, and other buildings. This ditch was made of concrete, and the inflow pipes of three great petrol tanks could easily be emptied here. If the ants had miraculously made it through the first ditch the second one could be filled with gas which was sure to stop them. This intricate defense system was thought of by Leiningen and built to stop one of the elements, ants. This firm man stayed calm as the ants advanced toward him and his land. Leiningen used his cool brain to calm his many workers. He reassured them that these ants could be easily defeated. The Indians trusted this plantation planter, who guided them through many other "acts of God," wholeheartedly. When one of there fellow workers had slacked off from his duties he was eaten alive by the ants. Leiningen realizing this casualty might plunge his men into confusion and destroy their confidence he quickly yelled loader than the screams of the dying man. An observer would have estimated Leiningen's odds of overcoming the ants a thousand to one, but still Leiningen stood his ground. As the ants started to enter the plantation the dam broke preventing the water to rush in and wipe out the ants. All Leiningen's men had fled to beyond the petrol ditch to seek shelter. That was not enough, the petrol ditch was filled but the ants still crossed. Leiningen scourged his brain until it rolled. Was there anything he could do? (Then out of the he got an idea.) Yes, one hope remained. He thought it might be possible to dam the great river completely, so that the water would not fill only the ditch but overflow into the circle of land which made the plantation. In little time the army of ants would be flooded and killed. It was possible, but he needed to get to the dam, which was two miles away. Leiningen knew none of his workers would make the trip so he would have to do it himself. Leiningen told his men he would return. "I called the tune, and now I'm going to pay the piper," he told them. He started the journey and was quickly covered with ants. Leiningen was so determined to reach the dam he hardly felt the venomous bites. As he reached his destination ants covered his face and were under his clothes. He successfully lowered the dam and the river immediately started to overflow. Leiningen could no longer see and knew if he stumbled he would be quickly eaten alive. This determined man, to weak to walk, tripped over a rock and fell to the ground. He began having flashbacks of the stag he saw the ants devour. He thought to himself he could not die like this and something outside him brought him to his feet and he began to stager forward again. Leiningen leaped through the fire the workers had set to the petrol. He suddenly became unconscious for the first time in his life. There were wounds on his body so deep the bone could be seen. When Leiningen regained consciousness he said to the men, "told you I would return." Everyone knew he would be alright. The human brain needs only to become fully aware of its powers to conquer even the elements. This motto has proved true for Leiningen for he has met and defeated drought, flood, plague,

Monday, November 25, 2019

amazon vs. Barnes essays

amazon vs. Barnes essays Amazon.com vs. Barnes The race to soak up as much of the market as possible has been highly intensified by the process of eCommerce. Some companies choose to base their entire operations on the Internet, for example, Amazon.com. On the other hand there are already brick and mortar storefronts that also wish to deal business on the Internet, for example, Barnes they sell books (and much more, but I will only concentrate on the book aspect of operations). Amazon.com had the head start in the eCommerce division, but Barnes In 1994 Jeff Bezos in his garage in Seattle, Washington founded Amazon.com. To this day, it continues to run as a virtual organization having not one physical storefront. This is how they keep their overhead and inventory costs down, that leads to savings for the consumer. With a total of 7600 employees, Amazon.com was first to successfully conduct operations on the Internet. Also, they were the first enterprise to sell traditional consumer goods online which opened the eyes to other industries wishing to conduct business through the World Wide Web. Amazon.com takes pride in providing the customer satisfaction through an easy and helpful website. They believe if one has a good experience buying a book on the Internet then they will return to that site again and again for future business. By having access to over 3 million titles, they have become very successful over the years. On the other hand there is Barnes & Noble, a century old storefront on Fifth Avenue that was bought out by Leonard Riggio in 1971. Riggio, being an entrepreneur looked to expand his business by merging with other bookstores to create a storefront, which can have virtually any book. B&N operates more than a 1000 stores ...

Thursday, November 21, 2019

LA SUITE EAST PLC EXTRACTS FROM THE CHIEF EXECUTIVE'S CIRCULAR Assignment

LA SUITE EAST PLC EXTRACTS FROM THE CHIEF EXECUTIVE'S CIRCULAR - Assignment Example This means that the company uses more in production and other expenses to increase the sales, thus reducing the profit, which undermines the company’s performance. The project being started by the company has not been well planned for, which means that the money being spent on the project may lead to the downfall of the company. While planning for the building to be constructed, the company did not consider that there will be depreciation of the building with time. There is no improvement in the financial performance of the company because the increase in sales has increased the cost, so the project will not be the best idea. The difficulties of the company are tackled in various ways. First the company should consider ways of reducing the cost to raise the profits and minimize losses. The other solution to the company’s poor performance is to plan better for upcoming projects, considering all facts and risks, as well as future plans. The current project should not be carried out since it will lead to very serious

Wednesday, November 20, 2019

Citi bank Assignment Example | Topics and Well Written Essays - 4000 words

Citi bank - Assignment Example Citigroup operates in six major regions in the world which are North America, Latin America, Asia, Europe, Middle East and Africa. An institution connecting millions of people from more than 1000 cities covering 160 countries, they represent themselves as a global bank. After achieving tremendous success domestically since its inception in the year 1812, they expanded globally with a sole purpose of serving their clients and shareholders effectively (Citigroup, 2013b). Citibank’s main objective of internationalization is to enter new markets and structure a banking relationship with a dedicated team of country specific officials who have thorough understanding of foreign markets and have a wealth of experience working with Citibank divisions across the globe. One of the primary global solution services of Citibank includes quick and easy opening of account in any of the 39 currencies from a single Citibank branch. Thus it spares the need for opening accounts country by country ; currency by currency. They also offer foreign exchange services to international clients thereby providing personalized one-to-one guidance from a foreign exchange specialist. They also offer 24 hours foreign exchange trading in 135 different currencies. In addition to that, Citibank also provides World Link service by means of which their international clients can make payments such as wires, automatic clearing houses or checks in any of these 135 currencies. Their multicurrency payment system offers a one-stop solution for their international clients to make payments using their preferred currency without opening accounts in different currency which they want to trade in (Citigroup, 2013c). The Citibank global business solution division helps its clients who are involved in internal business (importing materials or expanding overseas) by providing paperwork-oriented services thereby mitigating the risk. CitiBusiness trade services and manage trade transactions on behalf of their international clients thereby helping them to minimize their risk when dealing with counterparties from different countries (Citigroup, 2013d). As far as the Citibank’s international business operations in the Asia pacific region is concerned, its history dates back to 1902. They provide more services in the market, with a large base of clients, compared to any other financial institutions in this region through its institutional clients group and global consumer banking business. They employ more than 60,000 officials across 18 countries in this region. Citibank has a rich history of innovation and customer service in this region and has been as the region’s leading retail bank (Citibank, 2013e). As far as Europe, the Middle East and Africa is concerned, Citibank operates in 116 countries. However, it maintains physical presence only in 55 of them. Operating in this region has proven to be of great benefits for the organization, primarily because this region includes a thick combination of both developed and emerging markets. The main rationale for preferring Citibank over any other financial institutions in this region, as explained by the clients, is because of the bank’s global footprint, market position, in-country relationships and availability of wide

Monday, November 18, 2019

Pugh v. Locke Case Research Paper Example | Topics and Well Written Essays - 1000 words

Pugh v. Locke Case - Research Paper Example On February 26, 1974, an inmate of G. K. Fountain Correctional Center filed a complaint concerning the state of inmates confined by the Alabama board of corrections or those who may be confined later (Robbins & Michael, 1977). The court found that those actions were maintained as class actions under Federal Rule 23(a) and (b) (2) (Gerald, 1978). Notably, the court investigated and found out that the defendants in both cases acted and refused to act on the ground set for the class. The defendants were sued in their official and individual capacities including the Governor of Alabama, the Commissioner of Alabama Board of Corrections, Deputy Commissioner of the Alabama Board of Corrections, the board members, the Warden of G. K. Fountain Correctional Center and the Warden of Kilby Corrections Facility. These people were retained as individual defendants (Robbins & Michael, 1977). On April 16, 1974, the court-appointed counsel filed the amendment to the case. This complaint was filed on behalf of all inmates of the state penal system confined to, G. K. Fountain Correctional Center and those who underwent such violence (Gerald, 1978). The Alabama Board of Corrections was charged with the responsibility for managing these state penal institutions. The board operated four large institutions for male inmates, which were, G. K. Fountain Correctional Center, Holman Unit Prison, Kilby Corrections Facility and Draper Correctional Center (Robbins & Michael, 1977). They also managed Julia Tutwiler Prison for women and the Frank Lee Youth Center for young men. The inmate populations of these institutions were in excess by 5000. The overcrowding of these institutions heightened, and inmates were crowded so much that they had to sleep on mattresses on hallways and even near urinals (Robbins & Michael, 1977). These made sanitation and security impossible to maintain. Alabama’s penal institutions were filthy. In a research carried out by a public health officer, he found r oaches, flies, mosquitoes and other vermin in all stages of development. The sanitary rooms were terrible and constituted to poor drainage systems. Strange odors emanated from these facilities due to the gross under maintenance of hygiene. Moreover, personal hygiene was not observed in these facilities. The parties predetermined that the state only provided for razor blades and soap to the inmates (Gerald, 1978). Items such as shampoo, toothbrushes, toothpaste, shaving cream and combs were unavailable to the inmates since the state did not provide. However, inmates who could afford the products were required buy them. On the other hand, catering services were of poor quality in these facilities. Food was stored in unsanitary conditions. The storage units were dirty and infested with insects. The food service personnel who mostly comprised of inmates were unskilled on how to handle and prepare food. In addition, the inmates were not supplied with eating utensils. This forced them to use, old, dirty, tin cans. The food was unappetizing and unwholesome while at the same time dangerous for human consumption. An expert witness once toured the facilities. Shockingly enough, he concluded that the conditions in the facilities were unfit for human habitation in every criterion (Robbins & Michael, 1977). The prison officials did not dispute evidence that most inmates are in a terrifyingly poor condition. Consequently, a

Friday, November 15, 2019

Theorems Related To Mersenne Primes Mathematics Essay

Theorems Related To Mersenne Primes Mathematics Essay Introduction: In the past many use to consider that the numbers of the type 2p-1 were prime for all primes numbers which is p, but when Hudalricus Regius (1536) clearly established that 211-1 = 2047 was not prime because it was divisible by 23 and 83 and later on Pietro Cataldi (1603) had properly confirmed about 217-1 and 219-1 as both give prime numbers but also inaccurately declared that 2p-1 for 23, 29, 31 and 37 gave prime numbers. Then Fermat (1640) proved Cataldi was wrong about 23 and 37 and Euler (1738) showed Cataldi was also incorrect regarding 29 but made an accurate conjecture about 31. Then after this extensive history of this dilemma with no accurate result we saw the entry of Martin Mersenne who declared in the introduction of his Cogitata Physica-Mathematica (1644) that the numbers 2p-1 were prime for:- p= 2, 3, 5, 7, 13, 17, 19, 31, 67, 127 and 257 and for  other positive integers where p So simply the definition is when 2p-1 forms a prime number it is recognized to be a Mersenne prime. Many years later with new numbers being discovered belonging to Mersenne Primes there are still many fundamental questions about Mersenne primes which remain unresolved. It is still not identified whether Mersenne primes is infinite or finite. There are still many aspects, functions it performs and applications of Mersenne primes that are still unfamiliar With this concept in mind the focus of my extended essay would be: What are Mersenne Primes and it related functions? The reason I choose this topic was because while researching on my extended essay topics and I came across this part which from the beginning intrigued me and it gave me the opportunity to fill this gap as very little was taught about these aspects in our school and at the same time my enthusiasm to learn something new through research on this topic. Through this paper I will explain what are Mersenne primes and certain theorems, related to other aspects and its application that are related with it. Theorems Related to Mersenne Primes: p is prime only if 2p  Ãƒ ¢Ã‹â€ Ã¢â‚¬â„¢Ã‚  1 is prime. Proof: If p is composite then it can be written as p=x*y with x, y > 1. 2xy-1= (2x-1)*(1+2x+22x+23x+à ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦..+2(b-1)a) Thus we have got 2xy à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 as a product of integers > 1. If n is an odd prime, then any prime m that divides 2n à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 must be 1 plus a multiple of 2n. This holds even when 2n à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 is prime. Examples: Example I: 25 à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 = 31 is prime, and 31 is multiple of (2ÃÆ'-5) +1 Example II: 211 à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 = 23ÃÆ'-89, where 23 = 1 + 2ÃÆ'-11, and 89 = 1 + 8ÃÆ'-11. Proof: If m divides 2n à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 then 2n à ¢Ã¢â‚¬ °Ã‚ ¡ 1 (mod m). By Fermats Theorem we know that 2(m à ¢Ã‹â€ Ã¢â‚¬â„¢ 1) à ¢Ã¢â‚¬ °Ã‚ ¡ 1 (mod m). Assume n and m à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 are comparatively prime which is similar to Fermats Theorem that states that (m à ¢Ã‹â€ Ã¢â‚¬â„¢ 1)(n à ¢Ã‹â€ Ã¢â‚¬â„¢ 1) à ¢Ã¢â‚¬ °Ã‚ ¡ 1 (mod n). Hence there is a number x à ¢Ã¢â‚¬ °Ã‚ ¡ (m à ¢Ã‹â€ Ã¢â‚¬â„¢ 1)(n à ¢Ã‹â€ Ã¢â‚¬â„¢ 2) for which (m à ¢Ã‹â€ Ã¢â‚¬â„¢ 1) ·x à ¢Ã¢â‚¬ °Ã‚ ¡ 1 (mod n), and thus a number k for which (m à ¢Ã‹â€ Ã¢â‚¬â„¢ 1) ·x à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 = kn. Since 2(m à ¢Ã‹â€ Ã¢â‚¬â„¢ 1) à ¢Ã¢â‚¬ °Ã‚ ¡ 1 (mod m), raising both sides of the congruence to the power x gives 2(m à ¢Ã‹â€ Ã¢â‚¬â„¢ 1)x à ¢Ã¢â‚¬ °Ã‚ ¡ 1, and since 2n à ¢Ã¢â‚¬ °Ã‚ ¡ 1 (mod m), raising both sides of the congruence to the power k gives 2kn à ¢Ã¢â‚¬ °Ã‚ ¡ 1. Thus 2(m à ¢Ã‹â€ Ã¢â‚¬â„¢ 1)x/2kn = 2(m à ¢Ã‹â€ Ã¢â‚¬â„¢ 1)x à ¢Ã‹â€ Ã¢â‚¬â„¢ kn à ¢Ã¢â‚¬ °Ã‚ ¡ 1 (mod m). But by meaning, ( m à ¢Ã‹â€ Ã¢â‚¬â„¢ 1)x à ¢Ã‹â€ Ã¢â‚¬â„¢ kn = 1 which implies that 21 à ¢Ã¢â‚¬ °Ã‚ ¡ 1 (mod m) which means that m divides 1. Thus the first conjecture that n and m à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 are relatively prime is unsustainable. Since n is prime m à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 have to be a multiple of n. Note: This information provides a confirmation of the infinitude of primes different from Euclids Theorem which states that if there were finitely many primes, with n being the largest, we have a contradiction because every prime dividing 2n à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 must be larger than n. If n is an odd prime, then any prime m that divides 2n à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 must be congruent to +/-1 (mod 8). Proof: 2n + 1 = 2(mod m), so 2(n + 1) / 2 is a square root of 2 modulo m. By quadratic reciprocity, any prime modulo which 2 has a square root is congruent to +/-1 (mod 8). A Mersenne prime cannot be a Wieferich prime. Proof: We show if p = 2m à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 is a Mersenne prime, then the congruence does not satisfy. By Fermats Little theorem, m | p à ¢Ã‹â€ Ã¢â‚¬â„¢ 1. Now write, p à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 = mÃŽÂ ». If the given congruence satisfies, then p2 | 2mÃŽÂ » à ¢Ã‹â€ Ã¢â‚¬â„¢ 1, therefore Hence 2m à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 | ÃŽÂ », and therefore . This leads to , which is impossible since . The Lucas-Lehmer Test Mersenne prime are found using the following theorem: For n an odd prime, the Mersenne number 2n-1 is a prime if and only if 2n -1 divides S(p-1) where S(p+1) = S(p)2-2, and S(1) = 4. The assumption for this test was initiated by Lucas (1870) and then made into this straightforward experiment by Lehmer (1930). The progression S(n) is calculated modulo 2n-1 to conserve time.   This test is perfect for binary computers since the division by 2n-1 (in binary) can only be completed using rotation and addition. Lists of Known Mersenne Primes: After the discovery of the first few Mersenne Primes it took more than two centuries with rigorous verification to obtain 47 Mersenne primes. The following table below lists all recognized Mersenne primes:- It is not well-known whether any undiscovered Mersenne primes present between the 39th and the 47th from the above table; the position is consequently temporary as these numbers werent always discovered in their increasing order. The following graph shows the number of digits of the largest known Mersenne primes year wise. Note: The vertical scale is logarithmic. Factorization The factorization of a prime number is by meaning itself the prime number itself. Now if talk about composite numbers. Mersenne numbers are excellent investigation cases for the particular number field sieve algorithm, so frequently that the largest figure they have factorized with this has been a Mersenne number. 21039 1 (2007) is the record-holder after estimating took with the help of a couple of hundred computers, mostly at NTT in Japan and at EPFL in Switzerland and yet the time period for calculation was about a year. The special number field sieve can factorize figures with more than one large factor. If a number has one huge factor then other algorithms can factorize larger figures by initially finding the answer of small factors and after that making a primality test on the cofactor. In 2008 the largest Mersenne number with confirmed prime factors is 217029 à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 = 418879343 ÃÆ'- p, where p was prime which was confirmed with ECPP. The largest with possible pr ime factors allowed is 2684127 à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 = 23765203727 ÃÆ'- q, where q is a likely prime. Generalization: The binary depiction of 2p à ¢Ã‹â€ Ã¢â‚¬â„¢ 1 is the digit 1 repeated p times. A Mersenne prime is the base 2 repunit primes. The base 2 depiction of a Mersenne number demonstrates the factorization example for composite exponent. Examples in binary notation of the Mersenne prime would be: 25à ¢Ã‹â€ Ã¢â‚¬â„¢1 = 111112 235à ¢Ã‹â€ Ã¢â‚¬â„¢1 = (111111111111111111111111111111)2 Mersenne Primes and Perfect Numbers Many were anxious with the relationship of a two sets of different numbers as two how they can be interconnected. One such connection that many people are concerned still today is Mersenne primes and Perfect Numbers. When a positive integer that is the sum of its proper positive divisors, that is, the sum of the positive divisors excluding the number itself then is it said to be known as Perfect Numbers. Equivalently, a perfect number is a number that is half the sum of all of its positive divisors. There are said to be two types of perfect numbers: 1) Even perfect numbers- Euclid revealed that the first four perfect numbers are generated by the formula 2nà ¢Ã‹â€ Ã¢â‚¬â„¢1(2n  Ãƒ ¢Ã‹â€ Ã¢â‚¬â„¢Ã‚  1): n = 2:    2(4 à ¢Ã‹â€ Ã¢â‚¬â„¢ 1) = 6 n = 3:    4(8 à ¢Ã‹â€ Ã¢â‚¬â„¢ 1) = 28 n = 5:    16(32 à ¢Ã‹â€ Ã¢â‚¬â„¢ 1) = 496 n = 7:    64(128 à ¢Ã‹â€ Ã¢â‚¬â„¢ 1) = 8128. Noticing that 2n  Ãƒ ¢Ã‹â€ Ã¢â‚¬â„¢Ã‚  1 is a prime number in each instance, Euclid proved that the formula 2nà ¢Ã‹â€ Ã¢â‚¬â„¢1(2n  Ãƒ ¢Ã‹â€ Ã¢â‚¬â„¢Ã‚  1) gives an even perfect number whenever 2p  Ãƒ ¢Ã‹â€ Ã¢â‚¬â„¢Ã‚  1 is prime 2) Odd perfect numbers- It is unidentified if there might be any odd perfect numbers. Various results have been obtained, but none that has helped to locate one or otherwise resolve the question of their existence. An example would be the first perfect number that is 6. The reason for this is so since 1, 2, and 3 are its proper positive divisors, and 1  +  2  +  3  =  6. Equivalently, the number 6 is equal to half the sum of all its positive divisors: (1  +  2  +  3  +  6)  /  2  =  6. Few Theorems related with Perfect numbers and Mersenne primes: Theorem One: z is an even perfect number if and only if it has the form 2n-1(2n-1) and 2n-1 is a prime. Suppose first that   p = 2n-1 is a prime number, and set l = 2n-1(2n-1).   To show l is perfect we need only show sigma(l) = 2l.   Since sigma is multiplicative and sigma(p) = p+1 = 2n, we know sigma(n) = sigma(2n-1).sigma(p) =  (2n-1)2n = 2l. This shows that l is a perfect number. On the other hand, suppose l is any even perfect number and write l as 2n-1m where m is an odd integer and n>2.   Again sigma is multiplicative so sigma(2n-1m) = sigma(2n-1).sigma(m) = (2n-1).sigma(m). Since l is perfect we also know that sigma(l) = 2l = 2nm. Together these two criteria give 2nm = (2n-1).sigma(m), so 2n-1 divides 2nm hence 2n-1 divides m, say m = (2n-1)M.   Now substitute this back into the equation above and divide by 2n-1 to get 2nM = sigma(m).   Since m and M are both divisors of m we know that 2nM = sigma(m) > m + M = 2nM, so sigma(m) = m + M.   This means that m is prime and its only two divisors are itself (m) and one (M).   Thus m = 2n-1 is a prime and we have prove that the number l has the prescribed form. Theorem Two: n will also be a prime if 2n-1 is a prime. Proof: Let r and s be positive integers, then the polynomial xrs-1 is xs-1 times xs(r-1) + xs(r-2) + + xs + 1.   So if n is composite (say r.s with 1 Theorem Three:   Let n and m be primes. If q divides Mn = 2n-1, then q = +/-1 (mod 8)  Ã‚  Ã‚  Ã‚   and  q = 2kn + 1 for some integer k. Proof: If p divides Mq, then 2q  =  1 (mod p) and the order of 2 (mod p) divides the prime q, so it must be q.   By Fermats Little Theorem the order of 2 also divides p-1, so p-1  =  2kq.   This gives 2(p-1)/2 = 2qk = 1 (mod p) so 2 is a quadratic residue mod p and it follows p = +/-1 (mod 8), which completes the proof. Theorem Four: If p = 3 (mod 4) be prime and then 2p+1 is also prime only if 2p+1 divides 2p-1. Proof: Suppose q = 2p+1 is prime. q  =  7 (mod  8) so 2 is a quadratic residue modulo q and it follows that there is an integer n such that n2  =  2 (mod  q). This shows 2p = 2(q-1)/2 = nq-1 = 1 (mod q), showing q divides Mp.       Conversely, let 2p+1 be a factor of Mp. Suppose, for proof by contradiction, that 2p+1 is composite and let q be its least prime factor. Then 2p  =  1 (mod  q) and the order of 2 modulo q divides both p and q-1, hence p divides q-1. This shows q  >  p and it follows (2p+1) + 1 > q2 > p2 which is a contradiction since p > 2. Theorem Five: When we add the digits of any even perfect number with the exception of 6 and then sum the digits of the resulting number and keep doing it again until we get a single digit which will be one. Examples. 28  ¬10  ¬ 1, 496  ¬ 19  ¬ 10  ¬ 1, and 8128  ¬ 19  ¬10  ¬ 1 Proof: Let s(n) be the sum of the digits of n. It is easy to see that s(n) = n (mod 9). So to prove the theorem, we need only show that perfect numbers are congruent to one modulo nine. If n is a perfect number, then n has the form 2p-1(2p-1) where p is prime which see in the above theorem one. So p is either 2, 3, or is congruent to 1 or 5 modulo 6. Note that we have excluded the case p=2 (n=6). Finally, modulo nine, the powers of 2 repeat with period 6 (that is, 26 = 1 (mod 9)), so modulo nine n is congruent to one of the three numbers 21-1(21-1), 23-1(23-1), or 25-1(25-1), which are all 1 (mod 9). Conjectures and Unsolved Problems: Does an odd perfect number exist?   We have so far known that even perfect numbers are 2n-1(2n-1)from the Theorem One above, but what about odd perfect numbers?   If there is an odd perfect number, then it has to follow certain conditions:- To be a perfect square times an odd power of a single prime; It is divisible by at least eight primes and has to have at least 75 prime factors with at least 9 distinct It has at least 300 decimal digits and it has a prime divisor greater that 1020. Are there infinite numbers of Mersenne primes?   The answer is probably yes because of the harmonic sequence deviation. The New Mersenne Conjecture: P. T. Bateman, J. L. Selfridge and Wagstaff, Jr., S. S., have conjectured the following:- Let n be any odd natural number. If two of the following statements hold, subsequently so does the third: n = 2p+/-1  Ã‚   or  Ã‚   n = 4p+/-3 2n-1 is a prime (2n+1)/3 is a prime. Are all Mersenne number 2n-1 square free? This is kind of like an open question to which the answer is still not known and hence it cannot be called a conjecture. It is simple to illustrate that if the square of a prime n divides a Mersenne, then p is a Wieferich prime which are uncommon!   Only two are acknowledged lower than 4,000,000,000,000 and none of these squared divide a Mersenne.    If C0 = 2, then let C1 = 2C0-1, C2 = 2C1-1, C3 = 2C2-1à ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦ then are all of these prime numbers?   Dickson Catalan (1876) responded to Lucas stating 2127-1 (which is C4) being a prime with this sequence: C0 = 2 (which is a prime) C1 = 3 (which is a prime) C2 = 7 (which is a prime) C3 = 127 (which is a prime) C4 = 170141183460469231731687303715884105727 (which is a prime) C5 > 1051217599719369681875006054625051616349 (is C5 a prime or not?) It looks as if it will not be very likely that C5 or further larger terms would be prime number.   If there is a single composite term in this series, then by theorem one each and every one of the following terms would be composite.   Are there more double-Mersenne primes? Another general misunderstanding was that if n=Mp is prime, then so is Mn; Lets assume this number Mn to be MMp which would be a double-Mersenne.  As we apply this to the first four such numbers we get prime numbers: MM2 = 2(4  -1) -1= 23-1  Ã‚   =  7 MM3 =  2(8-1)-1  Ã‚   =  127 MM5 =  2(32-1)-1  =  2147483647, MM7 =  2(128-1)-1 =  170141183460469231731687303715884105727. Application of Mersenne Prime: In computer science, unspecified p-bit integers can be utilized to express numbers up to Mp. In the mathematical problem Tower of Hanoi is where the Mersenne primes are used. It is a mathematical puzzle consisting of three rods, and a number of disks of different sizes, which can slide onto any rod. The puzzle begins with the disks in ascending order of size on the first rod, the largest at the bottom to the smallest at the top. A diagram given below illustrates the Tower of Hanoi. The objective of the puzzle is to move the entire stack to another rod, obeying the following rules: Only one disk may be moved at a time. Each move consists of taking the upper disk from one of the rods and sliding it onto another rod, on top of the other disks that may already be present on that rod. No disk may be placed on top of a smaller disk. Now to solve this game with a p-disc tower needs the minimum of Mp no of steps, where p is the no of disc used in the Tower of Hanoi and if we use the formula of Mersenne then we get the required result. An example of this would be if there were 5 discs involved in this Tower of Hanoi then the least number of steps required to finish this game would be 31 steps minimum. Conclusion After investigating the entire aspects, functions, and few applications of Mersenne Primes I believe that there is still many unsolved theories when it comes to Mersenne primes. These primes are also useful to investigates much further and deeper into the number system and help us to understand more sets of numbers such as Fermat prime, Wieferich prime, Wagstaff prime, Solinas prime etc.

Wednesday, November 13, 2019

Adaptive Thresholding :: essays research papers

Summary We have to develop an adaptive thresholding system for greyscale image binarisation. The simplest way to use image binarisation is to choose a threshold value, and classify all pixels with values above this threshold value as white and all other pixels as black. Thresholding essentially involves turning a colour or greyscale image into a 1-bit binary image. If, say, the left half of an image had a lower brightness range than the right half, we make use of Adaptive Thresholding. Global thresholding uses a fixed threshold for all pixels in the image and therefore works only if the intensity histogram of the input image contains distinct peaks corresponding to the desired subject and background. Hence, it cannot deal with images containing, for example, a strong illumination gradient. Local adaptive thresholding, on the other hand, selects an individual threshold for each pixel based on the range of intensity values in its local neighbourhood. This allows for thresholding of an image whose global intensity histogram doesn't contain distinctive peaks. The assumption behind method is that smaller image regions are more likely to have approximately uniform illumination, thus being more suitable for thresholding. Firstly, we develop a method based on the local row average to binarise the current line using that threshold. We then extend this technique to a moving window of different sizes. Method For the first part of the assignment, we develop a method based on the local row average to binarise the current line using that threshold. We consider each individual row at a time; calculate the average brightness value for that row based on the brightness values of all the pixels in that row. We then use this average value to binarise that row. We then proceed to the next row and so on. In this way we binarise the whole image. For the second part of the assignment, we make a window of user defined size around the centre pixel under consideration, calculate the average value for all the pixels in this window and then binarise that centre pixel using this average value as the threshold value. We continue this procedure till we binarise the whole image. For the pixels towards the edges of the image, we check for the number of pixels preceding the centre pixel. If this number is less than half the window size, we modify our code accordingly to take care so that we calculate the average value for that centre pixel.

Monday, November 11, 2019

Gender Differences in Mathematics Essay

Throughout the first half of the 20th century and into the second, women studying or working in engineering were popularly perceived as oddities at best, outcasts at worst, defying traditional gender norms. Female engineers created systems of social, psychological, and financial mutual support, through such strategies, conditions for female engineers changed noticeably over just a few decades, although many challenges remain. Engineering education in the United States has had a gendered history, one that until relatively recently prevented women from finding a place in the predominantly male technical world. For decades, Americans treated the professional study of technology as men’s territory. At places where engineering’s macho culture had become most ingrained, talk of women engineers seemed ridiculous (Sax, 2005). For years it’s been assumed that young women avoid careers in mathematics-based fields, like engineering and physics, because they lack confidence in their math skills. But a new study finds that it’s not a lack of confidence in their math skills that drives girls from those fields; it’s a desire to work in people-oriented professions. It has been found that young women who are strong in math tend to seek careers in the biological sciences. They value working with and for people, they don’t perceive engineering as a profession that meets that need. The environment at many tech schools is hostile toward helping students achieve a degree and is more geared toward weeding out those who are struggling. It’s difficult to come up with alternative engineering solutions if everybody in the room looks alike. That’s the initial reason why automakers and suppliers are busy trying to identify and hire minority and women engineers. The business case is that if more than half of an automaker’s customers are either female and/or people of color, which they are, then those groups need to be represented in every sector of the company. One of the most important areas for automakers to get a range of views is in product development. With that diversity mission in mind, DaimlerChrysler Corp. , Ford Motor Co. and General Motors Corp. , all have mounted aggressive programs to identify and hire minority and women engineers. At GM the story is the same. To attract minority and women engineers, the automaker proclaims that innovation comes from the people who see the world in a different way than everyone else. One women and minorities enter into the automotive engineering ranks, they need to be challenged and encouraged to develop their careers or they’ll be gone (Sax, 2005). It’s not just the Big Three that are working to create a more diverse engineering workforce. Suppliers and engineering support organizations such as the Society of Automotive Engineers are trying to draw more women and minorities into the profession. Faced with chronically small percentages of minorities and women in virtually every segment of engineering, companies are going to great lengths to attract them to the world of automotive engineering. Harvard President Lawrence Summers ignited a firestorm recently when he suggested more men than women are scientists because of differences between males and females in â€Å"intrinsic aptitude. † Many scientists-both men and women-expressed outrage at Summer’s remarks and blamed any lag in math among girls mainly on discrimination and socialization (Dean, 2006). They point out that girls have closed the gap in average scores on most standardized math tests in elementary and high school. Today women constitute almost half of college math majors and more than half of biology majors. But Summer’s supporters say he courageously raised a legitimate question for scientific inquiry. Indeed, in recent years some researchers have been pursuing a scientific explanation for the discrepancies in math and science aptitude and achievement among boys and girls and have found differences, including biological ones. Summer’s suggestion that women are biologically inferior in math infuriated many female scientists. Some asserted that the other two factors he mentioned were far more important in keeping women out of science: sex discrimination and the way girls are taught to view math as male territory. Some differences are well established. Girls do better on tests of content learned in class and score much higher on reading and writing tests than boys. Boys score higher on standardized tests with math and science problems not directly tied to their school curriculum. On tests of spatial awareness, boys do better on tests that involve navigation through space. Girls are better at remembering objects and landmarks. Studies show differences in brain structure and hormonal levels that appear to influence spatial reasoning. But the implications of these differences for real world math and science achievement remain unclear. â€Å"There is evidence that male and female brains differ anatomically is subtle ways, but no one knows how these anatomical differences relate to cognitive performance,† (Dean, 2006). At the heart of the current controversy is a societal implication-that the failure of an institution like Harvard to tenure even one woman mathematician can be blamed on the lack of top-flight women mathematicians, which in turn can be blamed on too-few top female minds in math. As evidence of intrinsic aptitude differences, Summers pointed out that more boys than girls receive top scores on standardized math tests. Today girls receive better grades than boys in math and science through high school, have closed the gap on average scores on most standardized math tests and take more advantage high school classes than boys in almost every category except physics and high-level calculus. In college they constitute nearly half the math majors and more than half the biology majors. Indeed, today a growing number of researchers contend boys are the ones who are shortchanged-judging by the larger proportion of boys in special-education classes and the declining proportion attending college. Women now make up 56 percent of students enrolled in college; by 2012, the Department of Education projects they will account for about 60 percent of bachelor’s degrees (2002). The fact that more boys than girls make top scores on standardized math tests is often invoked as evidence that boys possess an innate superiority in high-level math. Experts on both sides of the divide agree gender differences are real, even if they disagree bout how much is socially learned and how much biologically based. Girls do better on writing and on algebra problems, probably because algebraic equations are similar to sentences, and girls excel in language processing. Boys are better at mathematical word problems; girls are better at mathematical calculation. Boys and girls also differ on spatial skills, and experts are divided over how innate or important these differences are. A recent study of the Graduate Record Exam, for instance, found men did better on math problems where a spatially based solution was an advantage (Gallagher, & Kaufman, 2005). Sex hormones have been shown in several studies to affect the ability to envision an object rotating in space. Females who take male hormones to prepare for a sex-change operation improve on tests of 3-D rotation and get worse on tests of verbal fluency, at which women typically excel. During their menstrual cycle, women do better on 3-D rotation when levels of the female hormone estrogen are low; they do better on verbal fluency when estrogen levels are high. If science be taught directly with a hands-on, inquiry-based approach, it sustains girl’s interest in science. Girls like to work in cooperative teams, a lot of science was taught in a competitive mode. Women scientists also earn less than men. But it’s only fair that women who work fewer hours face the economic consequences of lower salaries and less status. References: Dean, Cornelia. (2006). â€Å"Dismissing ‘Sexist Opinions’ About Women’s Place in Science†. A Conversation with Ben A. Barres. The New York Times. July 18, 2006, pp. 1-5. Gallagher, Ann M. , & Kaufman, James M. (2005). â€Å"Gender Differences in Mathematics: An Integrative Psychological Approach. Cambridge University Press. National Center for Education Statistics, â€Å"Projections of Education Statistics To 2012†. (2002). Available on-line: http://nces. ed. gov/pubs2002/proj. 2012/ch_2. asp.. Sax, Leonard. (2005). Too Few Women- â€Å"Figure It Out†. Los Angeles Times. Jan. 23, 2005.

Friday, November 8, 2019

building suburbia essays

building suburbia essays Building Suburbia: Green fields and Urban Growth, 1820-2000 Since World War Two, American cities have gone through enormous changes. Industrial decline, crumbling homes and schools, overcrowded neighborhoods, rigid segregation and racial trauma, rising crime and violence and an alarming revenues have all contributed to a troubled urban landscape. For a short period of time in American developments, large scale government interventions seemed to point the way to urban salvation. But in the wake of massive urban renewal, expressway construction, and public housing projects, cities seem worse off than ever. Meanwhile, many sought refuge in the supposed safety of the vast new suburbs that encircled the old cities. But many found that suburban life brought new kinds of problems, such as auto dependency, increased pollution, and a loss of public life. Today, scholars, journalists, and citizens increasingly realize that urban issues are not confined to inner cities, but are broadly metropolitan and national because they involve everyone in an u rban region and the nation. Growing Suburbia is an excellent historical analysis book about suburbs in America. Dolores Hayden, author and a professor at Yale, clearly demonstrates the origin of the suburb and emphasizes the role of the federal government played in building suburbia in America. Examples Hayden uses in the book include policies to subsidizing suburbia by massively funding highways or providing many generous tax benefits to homeowners. Upon reading various chapters, Hayden gives me the impression that she is not very happy about the overly developments and the increasing social crime rates in the urban region. However, Hayden still holds an optimist mind that many issues concerning various urban experiences will improve over time. It is not surprise to find plenty of women and ethnic issues in the book. She points out many controversial topics such as womens role, class...

Wednesday, November 6, 2019

Essay on Branding part 2Essay Writing Service

Essay on Branding part 2Essay Writing Service Essay on Branding part 2 Essay on Branding part 2Essay on Branding part  1Challenges and opportunitiesAt the moment, Natural Kitchen faces the problem of several design challenges. First of all, the company has to focus on the improvement of the consumer trust which is essential for the creation of a reliable and reputable brand. If customers do not trust with the brand, the company cannot gain any considerable success in the market and improve its competitive position (Brown, 2003). As the company can expand its business nationwide as well as internationally, it can use its brand to expand but still keep core identity. The core identity is essential for the maintenance of the brand that means that the company should not change its brand along with the expansion of its business. The creation of a stable, recognizable and popular brand should become priorities of the company. Finally, at the moment, the company faces the problem of the co-operation with other organisations (environmental, fair-trade, lifest yle, charities, etc.). Such cooperation can influence kids and shoppers to think about environmental and sustainable issues. The interaction with public organisations, wider involvement of the company into community activities and other forms of the cooperation of Natural Kitchen with other organisations contributes to the improvement of the public image of its brand and the overall formation of the positive attitude of the public to the company’s brand.The process for selecting a suitable branding agencyThe selection of a suitable branding agency is very responsible and important process. In this regard, Natural Kitchen should elaborate key criteria for the selection of the branding agency (Peters, 2007). At this point, the selection of the branding agency should match the marketing goals of the company and its marketing strategy. Taking into consideration the opportunity of the development of the company’s operations nationwide and internationally, Natural Kitchen sh ould select the agency that operates in the UK and takes one of the leading positions in the UK branding industry (Mohrman, 2009). At the same time, the company should not refer to the branding agency which has a large staff and multiple customers because, in such a case, the company may face the problem of the standard approach used by the branding company to the creation of Natural Kitchen brand. Instead, Natural Kitchen needs the branding agency that uses the personalized approach to each customer and is capable to meet specific needs of the company and understand its uniqueness. Therefore, a relatively small agency may be the right choice for Natural Kitchen. In this regard, Rareform is the right choice of the branding agency for Natural Kitchen because this is one of the most successful branding agencies in the UK, although its annual revenue does not exceed $1 million that means that the company does not involve a large number of serious projects that may distract the best hum an resources of the branding agency. Instead, Natural Kitchen may count on the involvement of the best professionals of the successful branding agency for the creation of the new brand of the company or the improvement of the existing one.Chosen branding agency and the approach to the briefThe chosen agency, Rareform, is the successful branding agency which main approach is based on the personalized, customer-centred approach to each customer (Gitlow, 2009). In such a way, Natural Kitchen can gain considerable benefits from the cooperation with Rareform because the agency will take into consideration specificities of the company and meet its branding needs and goals (Bamberg, 2000). Rarefrom can provide Natural Kitchen with an opportunity to create the unique brand that mirrors the vision and mission of the company and helps Natural Kitchen to implement successfully its marketing strategy oriented on the national and international market expansion.Plan  Ã‚  Ã‚  Ã‚   The rollout of the new brand, phases and plan and budgetThe new brand of Natural Kitchen is the brand oriented on the delivery of healthy food products to its customers. The primary concern of the brand is the customer health. This is why the company is supplying organic food products that are healthy and safe for human health as well as natural environment. The first stage of the development of the new brand is the identification of the brand philosophy, which is the philosophy based on the healthy food for mass customers (Viardot, 2001). The next stage is the identification of the target customer group, which is customers in the UK and this customer group may expand steadily internationally. The next step is the elaboration of the methods of the brand promotion. In this regard, the company should identify tools and methods that may be applied successfully. In case of Natural Kitchen, the company should focus on the development of close company-community ties that means that the company can prom ote its brand within local communities throughout the UK. For instance, the company can sponsor health programs informing the public of the importance of the healthy food for their health. The company can sponsor meetings of health care professionals with local community members. In such a way, the company will create the image of the socially responsible company that takes care of customers’ health and offers products that may be useful for their health. The budget of the project (See App.) will need to raise funds for the implementation of the plan of the new branding policy of the company but the project will start brining return on investment during first years of the implementation of the project.  Ã‚  Ã‚  Ã‚   ROI and testingThe company can start receive return on investments during the second and third years of the implementation of the new branding policy. The first year will be the most difficult one since the company will need to invest in the creation and promoti on of its brand. The overall success of the project and its effectiveness can be measured with the help of the assessment of the recognition of the brand by customers in the UK. The assessment of the recognition of the brand of the company can be conducted with the help of surveys conducted online or via phones.ConclusionsThus, Natural Kitchen has extensive opportunities to develop its business successfully. However, the company needs to enhance its brand image because the brand of the company is very important for its marketing success. The brand influences the perception of the company by customers and influences its competitive position. Natural Kitchen should use the branding agency’s services to reach the target customer group and create a strong and attractive brand that is recognised nationwide.

Monday, November 4, 2019

My Teaching Philosophy Essay Example | Topics and Well Written Essays - 250 words

My Teaching Philosophy - Essay Example I don’t want to produce a workforce that is well educated but not competent enough to handle the complexities of the real life problems. Using moving image is a very important part of my teaching style which makes it all the more convenient for the students to understand the concept. I believe that human tendency to learn is at its best when it requires the humans to use maximum senses. Thus, if I only deliver the lecture without showing the students videos, they would only engage their hearing sense to understand me in the class. On the other hand, when I supplement my theoretical demonstration with the moving image, the students not only engage their hearing sense in the lecture, but also make use of their viewing sense. Thus, learning occurs at two levels. I also need the multimedia demonstration in order to show the videos of concepts being applied on the real life cases. Therefore, multimedia is a very essential component of my

Friday, November 1, 2019

Leap motion Essay Example | Topics and Well Written Essays - 750 words

Leap motion - Essay Example Before developing Leap Motion, Holz and Buckwald first developed a small device that resembled an iPod with an end that can be plugged into the USB port of a computer and enhance motion detection so that â€Å"the exact movements of individual fingers and rotations of the wrist can be accurately detected and processed with no latency† (Spiegelmock 2013). Leap Motion itself is 80mm long and 12.7mm wide and connects to the computer or Mac allowing a person to interact with the computer via simple hand movements. In other words, Leap Motion is a sensor that identifies each of an individual’s movement and changes them into a specific action. â€Å"Leap Motion constitutes of two LEDs and three infrared cameras that analyze al the movements of the hand† (Design, User Experience, and Usability, User Experience Design for Diverse Interaction Platforms and Environments 2012). In analyzing the movement of the hand, the device covers a radius of 1 meter. Its accuracy is also very high; it is 1/100th. Leap Motion has the potential to detect fingers, hands as well as pencils by coming up with a 3D environment. Although it works like a mouse, Leap Motion does not in any way aim at replacing the keyboard and the mouse. It is an additional tool aimed to improve the user experience as well as interaction with the computer. The use of Leap Motion in any computer calls for some things. It detects on the type of the operator system that a computer should have. For instance, the device works best and only in the computers installed with Windows 7, 8 or Mac OS X 10.6 Snow Leopard. The hardware of the computer also plays a very significant role. â€Å"Leap Motion only works in computers with either AMD Phenom (tm) II or Intel  ®core (TM) i3, i5, i7 processor, and with a 2GB of RAM† (Spiegelmock 2013). Additionally, the computer needs to have an internet connection in addition to a

Wednesday, October 30, 2019

Module 2 (SLP) Nature of Health Information Essay

Module 2 (SLP) Nature of Health Information - Essay Example The system produces the output once the throughputs are processed. Output can be in the form of services, goods that the system gives out (Hayajneh, 2012). A data warehouse is where the data in the health informatics system is housed. The warehouse is a combination of databases that are used to store information. The warehouse allows an access of the information by many users. The access of the data by many users opens room for advancement on analysis that is based on analysis. The data and information warehouse are stored in qualitative, analog, and quantitative facts. The format or the stored data vary in storeroom such that it stores electronic patient charts to insurance and accounting records (Curry 2000). The public health information specialists enter data that are used in various applications in the health informatics system. Information specialists are professional specializing in information handling. They enter data and manage the information in the health informatics system. The integrity of the information stores in the health informatics system is important. To protect health data and information, many medical organizations and hospitals may use verification procedures that are the use of keys, passwords, and other automatic identifiers. These techniques will help to protect the integrity of the patient data (Buckovich